India is set to see a massive surge in luxury car rental growth, with car rental companies launching an online portal to help customers book their new vehicles.
The portals, which will be operated by three companies, will allow users to book their vehicles through a mobile app and will help them access their car insurance rates.
“With the launch of this new portal, more than a billion Indian households will have access to the new vehicles,” said Nirmala Srivastava, Managing Director, Avisa India, the country’s largest car rental company.
“This is a huge step towards giving more Indian consumers the opportunity to live the dream of owning a car.”
The portals will allow customers to view their insurance rates and details of their insurance packages.
The portal is also being launched in the US, Australia, France, Germany, Italy, Spain, Canada, Denmark, Switzerland, Hong Kong, India, India-Pacific, Mexico and South Korea.
Car rental companies are also hoping to attract tourists to their platforms by providing car rental tips, as well as discounts.
The US-based CarRental is one of the companies launching the portals.
“Indian consumers are looking for luxury travel and luxury car rentals as they can save big on their car rental bills,” said Ramesh Bhatnagar, CEO, CarRent.
“A major part of the luxury car market is the car rental business.
We believe that India will see a huge growth in the car market due to this new initiative.”
The portal will be available from June 14.